If layering serums and multi-masking aren’t your thing, or you’re new to skincare and finding the whole thing a tad overwhelming, don’t worry — a minimalist skincare routine can be just as effective as a more complex one. It has even become a viral trend on TikTok and Instagram this past year. Commonly referred to as “skinimalism,” the trend towards more stripped down skincare routines is good news for anyone who wants to save time or money, or just doesn’t like the feeling of applying a ton of products. Keep scrolling to learn more about the beauty world’s return to simplicity.