6 Indie Skin-Care Brands to Keep on Your Radar
Let’s be honest, the sheer number of beauty brands can seem overwhelming when trying to pick new products to add to your vanity. That’s why many people tend to stick to brands that they are familiar with or hear about all the time, but there is a large community of independently owned beauty brands that offer quality products and deserve to get some love, too. If you’re looking for new skin care, try shopping around at these six indie beauty brands that won’t disappoint.
This up-and-coming skin-care brand was inspired by the co-founder Natalia Bednarek’s grandmother, who was a world traveler. With a passion for nature, science and beauty, Bednarek’s grandmother traveled the world researching the different techniques and products that women used to take care of their skin. She would then bring those tips and tricks home to her granddaughter, which eventually led to the beginning of Herla Beauty. Now, the brand’s mission is to make local beauty secrets from around the world accessible to all through their skin-care products.
We’ve been loving this brand ever since our first meeting and interview with the co-founder Gabe Kennedy. Plant People is a wellness brand inspired by the power of plants, and it exists to empower people to make positive choices when it comes to healing the body and mind. The company recently expanded its roster to include skin care infused with different skin-benefitting botanicals like CBD. The brand strives to be so clean that Kennedy says its ingredient lists read more like grocery lists than science experiments.
You might recognize this brand by its chic, minimalist packaging, but did you know that all of its products are formulated with the purest form of green coffee bean extract to help achieve radiant-looking skin? Beigic is a beauty brand that makes all of its products in small batches in South Korea and believes your daily skin-care routine should be enjoyable and therapeutic. It’s committed to offering cruelty-free products made with ingredients that are clean, natural, plant-based and free of synthetic fragrances, synthetic dyes, silicones, sulfates and parabens. If you have sensitive skin, you’ll definitely want to give this brand a try.
Youth to the People
Founded in 2015 by cousins Greg Gonzalez and Joe Cloyes, YTTP was inspired by their grandmother, Eva, who was both a pioneer in professional-grade skin care and a dominant force in their lives. Now, the two are all about protecting the free-spirited, optimistic and courageous attitude that is our youth through vegan skin care. All of the brand’s formulas are 100% cruelty-free and sustainably made in California.
Meet OSEA, a non-toxic, vegan skin-care brand inspired by the natural core elements of wellness like the ocean, sun, earth and atmosphere. OSEA was the first company to sign the “Compact for Global Production of Safe Health and Beauty Products,” an initiative started by the Environmental Working Group in an effort to hold companies accountable for making products that are “free of chemicals that are known or strongly suspected of causing cancer, mutation or birth defects.” The extensive collection now includes luxurious serums, masks, cleansers, moisturizers, body care and more.
With a passion for innovative science and making a positive impact, Biossance believes that the products you use make a difference in your health and the health of the planet, which is why they make a promise to use only the most trustworthy and powerful ingredients in their products.
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