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- Pick Up Your Washcloths! CeraVe Wants Your Help To Celebrate #CleanseYourSkin Week
How clean do you think your skin really is? After you exfoliate, scrub or wash it, does your skin feel plump, tight, refreshed or, maybe all of the above? In a recent study by CeraVe, 37% of people think clean skin should feel tight but as it turns out, this is far from the cleansing truth. That’s exactly where #CleanseYourSkinWeek comes in!
This entire week, CeraVe is educating skin-care junkies everywhere about what cleansing your skin really means in hopes to clear up cleansing confusion. This “Skin Cleansing 101” social media bootcamp, if you will, came to be with the help of NYC-based dermatologist Dr. Shari Marchbein and clinical studies from the brand about how well and often individuals wash their face.
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According to CeraVe’s studies, more than one third of their respondents confessed to having poor skincare habits, from not removing makeup before bed to the inconvenience of going through a cleansing routine on the daily. If you feel like you fall into this category more often than not, follow along on CeraVe’s Instagram for hacks on how to make cleansing easy with the CeraVe Foaming Facial Cleanser or the Hydrating Facial Cleanser.
Tune in tomorrow morning at 11:00 AM EST on our Instagram account @Skincare for a live Q&A session with Dr. Marchbein, who will be answering all your cleansing queries. It’s time to pick up those washcloths — #CleanseYourSkinWeek has commenced!
Read More
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How to Remove Different Types of Face Masks
The Exfoliating Cleansing Mitt You Need ASAP
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About the Skincare.com by L'Oréal Author
Alanna Martine Kilkeary is a native New Yorker and an associate beauty editor at Skincare.com by L'Oréal. She has had the opportunity to grace the digital pages of Harper's Bazaar, Rolling Stone and Teen Vogue with her words and skills. She runs a literary-infused fashion blog in her free time, her heart belongs to William Shakespeare, and most importantly, she believes that Wes Anderson should serve as art director for the entire universe.



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