This Game-Changing Product Is a Foundation, Moisturizer, and SPF All in One

Thanks to our friends at IT Cosmetics, we were lucky enough to get our hands on a complimentary sample of the new IT Cosmetics Bye Bye Foundation Full-Coverage Moisturizer ahead of its official February launch. We took the multi-tasking formula for a spin, and are sharing our thoughts with you ahead. Read on for our review of the IT Cosmetics Bye Bye Foundation Full-Coverage Moisturizer!

Move over, double-duty products. IT Cosmetics—a leader in cutting-edge makeup and skin care hybrids—is unveiling a game-changing formula that can offer triple benefits. The IT Cosmetics Bye Bye Foundation Full-Coverage Moisturizer goes beyond the daily hydration you’d come to expect from a moisturizer to also offer coverage on problem areas and sun protection all in one. But just how well does it work? Keep scrolling to find out in my review of the IT Cosmetics Bye Bye Foundation Full-Coverage Moisturizer.

THE BENEFITS OF IT COSMETICS BYE BYE FOUNDATION FULL-COVERAGE MOISTURIZER 

The most note-worthy benefit of Bye Bye Foundation Full-Coverage Moisturizer is the fact that it serves the purpose of multiple products in one. Not only can this multi-action formula save you time on your routine, it can also save you money in your wallet. Don’t want to splurge on a separate foundation, moisturizer and physical sunscreen? So long as you apply Bye Bye Foundation Full-Coverage Moisturizer the right way (and with the right frequency), the formula will revolutionize your routine.

As for the formula itself, it was developed with plastic surgeons and dermatologists and can help disguise the look of skin concerns, all while protecting your skin from the sun’s harmful UV rays. Created with the brand’s innovative 3D Skin Flex technology, Bye Bye Foundation Full-Coverage Moisturizer provides flexible coverage that stays put without creasing. What’s more? The pigmented moisturizer is also formulated with skin-loving ingredients, and is paraben-free.

All of those skin care and makeup benefits housed in just one product? You can bet the Bye Bye Foundation Full-Coverage Moisturizer is already scoring major points in my book.

 

The most clinically advanced formula that you have to feel IT to believe IT! Shop Bye Bye Foundation now! #itcosmetics ⠀⠀⠀⠀⠀⠀⠀⠀ [Exclusively avail. in 🇺🇸]

A post shared by IT Cosmetics (@itcosmetics) on Mar 2, 2018 at 11:37am PST

HOW TO USE IT COSMETICS BYE BYE FOUNDATION FULL COVERAGE MOISTURIZER 

Start by applying one to two pumps to clean skin by using a brush or fingertips to the center of your face. Then, smooth and blend outwards to cover your neck and décolleté. Start small and then build up in coverage if desired— one drop can go a very long way!

Note: If you’re using Bye Bye Foundation Full-Coverage Moisturizer as sunscreen, apply liberally 15 minutes before sun exposure and reapply at least every two hours. If swimming or sweating, use a water-resistant sunscreen. To reduce your risk, follow additional sun protection measures including limiting your time in the sun and wearing protective clothing.  

WHO SHOULD USE IT COSMETICS BYE BYE FOUNDATION FULL COVERAGE MOISTURIZER 

Consider this product if you want your moisturizer to offer full-coverage makeup and broad-spectrum physical sunscreen.

 

This innovative problem solver is designed to help cover and improve the look of skin concerns including redness, pores, dark spots, breakouts, lines AND wrinkles! IT’s your most clinically advanced formula. #itcosmetics ⠀⠀⠀⠀⠀⠀⠀⠀ [Currently only avail. in 🇺🇸]

A post shared by IT Cosmetics (@itcosmetics) on Feb 21, 2018 at 3:28pm PST

IT COSMETICS BYE BYE FOUNDATION FULL COVERAGE MOISTURIZER REVIEW

Bye Bye Foundation Full-Coverage Moisturizer is certainly not your run-of-the-mill product. The formula feels just like a regular moisturizer with an added bonus of being tinted to help cover the look of mild discoloration, blemishes, or minor problem areas, plus SPF protection. Thanks to its lightweight texture, the formula felt smooth and hydrating on my skin, revealing a subtle radiance without any shimmer. My skin also felt smoother post-use. 

My favorite part about the IT Cosmetics Bye Bye Foundation Full-Coverage Moisturizer is that it’s formulated with broad-spectrum SPF 50+. Protecting my skin from the sun’s harmful UV rays is a big priority for me, and I always look for products formulated with SPF 15 or higher to add an extra line of protection. Put simply, I’m a big fan of Bye Bye Foundation Full-Coverage Moisturizer!

The IT Cosmetics Bye Bye Foundation Full-Coverage Moisturizer will be available on Ulta.com beginning February 11, and will roll out to retail stores the following week.