Why We're In Love With Kerastase's Aura Botanica Collection
It’s no secret the editors at Skincare.com have a love affair with coconut oil, we use it in our baths, as a cuticle cream, and as a full body moisturizer in a pinch. So, when we found out Kerastase launched a new line of hair products formulated not just with coconut oil, but with 96 percent natural origin ingredients—we jumped all over it! Keep reading to learn more about Aura Botanica, a silicone-, sulfate-, and paraben-free collection of hair care products designed to help you achieve remarkable, glowing hair.
What Are Natural Origin Ingredients?
What we love most about Aura Botanica is not just the fact that it’s formulated with coconut oil, but rather that it is bursting with natural origin ingredients. Natural origin ingredients are ingredients that retain more than 50 percent of their molecular structure after being processed from their original source. Aura Botanica’s collection is formulated with at least 96 percent natural origin ingredients including an infusion of Samoan coconut oil and Moroccan argan oil.
Aura Botanica is formulated with sustainably sourced Samoan coconut oil that has been handpicked to preserve purity as well as with Moroccan Argan oil—considered liquid gold in the hair industry. Finally, the other key standout of the products is the pleasing aromatic fragrance they all feature.
Toni Garrn For Aura Botanica
The sustainable sourcing of the natural origin ingredients was one of the key reasons supermodel Toni Garrn signed on to be the face of the collection. Recognized for her own international humanitarian work, Toni shared at a brand event that Kerastase’s respect for sustainably sourcing its ingredients was one of the things that attracted her to Aura Botanica. We can’t help but think it was the inclusion of coconut oil in the formula that sealed the deal. When we asked Toni what her number one desert island beauty product was—you know, that one thing you cannot live without—her response came easily: coconut oil. She told us that she uses it everywhere as a moisturizer, a lip conditioner, and in her gorgeous silky blonde locks.
That signature blonde—which is 100 percent natural for those wondering—looked even more beautiful than ever at the event and its no surprise since she was washed, conditioned, and styled using the new Aura Botanica products. The goal of the collection is to provide you with hair care products that help control frizz and leave your hair with a lightweight, uncoated “nude” feel and remarkable glow. Interested in incorporating Aura Botanica products into your hair care routine? We’re sharing a bit more about each of the four pieces in the collection below.
Just like you start your skin care routine with cleansing, you’ll start your hair care routine with a shampoo to wash away any impurities lingering on your scalp and strands. This gentle aromatic shampoo is ideal for dull-looking devitalized hair. One of the key things we love about this fragrant shampoo is how it takes inspiration from skin care to describe its gentle cleansing action. Similar to the action of micelles in micellar water, Bain Micellaire’s cleansers cling onto dirt and impurities, removing them gently and leaving you with beautifully clean hair that has the subtle scent of sweet orange essential oil.
After rinsing out the airy lather of the shampoo your hair feels incredibly clean, which the brand warns may give your locks a very natural, stiff feeling. But that’s where step two in the routine comes in…
Since shampoos can leave the hair feeling a bit dry it’s necessary to always follow with a conditioner to truly get the benefits of the products you choose. Think of conditioner as the moisturizer of your hair care routine, just like you’d never skip moisturizing after washing your face or body, you don’t want to skip this step with your luscious locks either! After washing with Bain Micellaire you’ll want to condition with Soin Fondamental, a luxuriously moisturizing conditioner that melts onto the hair to help control frizz and offer nourishment.
When you’re ready to style reach for this lightweight but oh-so moisturizing oil-mist, formulated with 99 percent natural origin ingredients. Shake up this unique bi-phase mist—with jojoba, avocado, coconut, and Argan oils—to blend and use as primer on the towel-dried hair and let air dry or blow-dry. You can also reach for this oil-mist when you want to touch-up your style throughout the day. Simply mist it over dry hair to help boost softness and glow.
No hair care or styling arsenal is complete without a nourishing oil blend. Oils are some of our favorite ingredients in skin care thanks to their ability to offer hydration and nourishment, so naturally we were drawn to this aromatic oil blend in the Aura Botanical collection. Comprised of 99 percent natural origin ingredients including avocado and jojoba oils, and, this gorgeously scented oil blend can be used in a variety of ways! To use as a pre-cleanse, apply to the lengths and ends of your hair, twist to allow the product to soak in, leave for 15 minutes and then cleanse and condition as usual. As a deep conditioning treatment for thicker locks, blend in with your conditioner before applying.